YouTube Implements New Linking Policy To Curb Spam
Changes to YouTube Shorts Links
Starting from August 31, 2023, links in YouTube Shorts comments and descriptions will become unclickable. YouTube hopes that this change will help reduce the spread of spam and scams, as unclickable links will limit the ability for malicious actors to direct users to harmful websites.
Removal of Banner Links
Furthermore, YouTube is completely removing banner links from the platform, effective from August 10, 2023. This means that creators will no longer be able to use banner links to direct users to external websites or resources. This decision is likely a response to the misuse of banner links by spammers and fraudsters.
Introducing Profile Links
To compensate for the removal of banner links, YouTube is introducing a new feature that allows creators to showcase important links on their channel pages. This feature will enable creators to directly display links they want to highlight, providing a more intuitive and seamless way for viewers to access key content.
Creators will have the ability to set up these new profile links starting from August 10, and viewers will be able to see them beginning August 23. This new approach to channel links aims to make it easier for viewers to discover and access relevant content.
Enhancing Content Discovery with Content Links
YouTube is also planning to introduce content links for Shorts videos in late September. With these content links, creators will be able to connect their Shorts videos to other Shorts, promoting cross-promotion between creators and helping viewers find more related content. This move aims to strengthen the YouTube Shorts ecosystem and create a more interconnected and cohesive platform.
Enhanced Editing and Linking Capabilities
YouTube’s September update will provide creators with enhanced editing and linking capabilities for Shorts videos. Creators will be able to edit Shorts directly in Studio Desktop, making it easier to refine and improve their content. Additionally, creators will have the ability to add links to related videos in their Shorts, regardless of the length or privacy settings of those videos.
The update will also introduce a one-click button on Shorts, enabling creators to easily link their videos to long-form content, connect multi-part Shorts, promote live streams, advertise video sales, and experiment with different uses. These enhancements will empower creators to create more engaging and interactive Shorts experiences for their viewers.
Summary
YouTube’s new linking policy represents a proactive approach to combating spam and fraud on the platform. By making links in YouTube Shorts comments and descriptions unclickable and removing banner links, YouTube aims to create a safer and more transparent environment for creators and viewers. The introduction of profile links and content links will enhance content discovery and provide new opportunities for creators to showcase their work. With enhanced editing and linking capabilities, creators will have greater control over their Shorts content and can provide a more interactive experience for viewers.
Overall, these changes reflect YouTube’s commitment to maintaining the integrity of its platform and ensuring a positive user experience for all.
